With my creative partner, Sean Condon, I consult with global agencies and brands. Some of the agencies we’ve worked with include 72andSunny, 180, Kaliber, DEPT and LEGO - our largest client.

I wanted to throw my hat into a more startup environment. California based “Hestan CUE smart cooking” needed a product and brand strategy that would thread through the business. What I created, boosted website conversion by 30%, increased integration and investment with GE appliances and provided a roadmap for product development.

I had the opportunity to work alongside industry leaders from Australia in Barcelona to help operate the global account for the auto brand SEAT. I managed several creative teams and worked closely with the C suite & social strategy team to elevate the output of social media creative for the agency.

A 3 month contract to work on what became a winning global pitch for Jaguar/Land Rover. While I was there I also created campaigns for Electric Ireland. This was an excellent agency experience with many great people, it was a shame that a pandemic (*cough Covid*) cut it short.

I led a creative department of several creative teams, recruited young intern level talent, won new business with Budweiser and Coca-Cola and worked on culturally uniting the agency.

UBER had recently setup their EU hub and I helped their in-house brand design team to create more brand focused regional campaign toolkits.

For several years I managed the agency’s largest global account, Heineken. We were the first agency ever to launch Heineken on social media. Created the worlds largest twitter campaign, and constantly leveraged new digital technologies to push through the news feed. A lot of travel, campaigns and fun.

Australia’s largest agency at the time. I worked on, and created traditional brand and retail campaigns for several iconic Australian brands.

I started my career in an agency that won Australian agency of the year and enabled me to create and be apart of globally recognised work. A great privilege to be a part of a leading agency and learn from the best at the beginning of my career.